Working in the fashion industry and establishing one’s self therein might be a dream of many, but there are only a few who are able to achieve this vision. The competition is fierce, and the stakes are even higher. But while being a model or a designer in the fashion industry might be tough, there is a lot of work on the part of the talent agency who is putting together the two parties as well. Modelling agencies are the ones that provide designers with a pool of models so that they can quickly get in touch with the models that they need. Modelling agencies have their work cut out for them, and the competition can be fierce.
One person who knows this entire scene all too well is Justin Brown. Having worked at a talent agency, and as a model, Brown knows the industry inside out. When he was in college, he would work as a model to earn some extra cash on the side. He realized that if he just kept in good shape and presented himself well, he could earn more than any other kind of job at the college level would pay him. He obtained his degree in business administration and then decided that he wanted to work behind the scenes as opposed to being the one in front of the camera. He then started working in California in a casting agency. He was put in the talent development department and was responsible for training the models that were signed up with them.
After working for a considerable amount of time with the agency, Brown decided that it was now time to set up his agency. But establishing and being successful as a talent agency in southern California would be a hard task, which is why he decided to move to Austin and set up Brown Agency there. Even though setting up and being successful in a smaller market would be more comfortable and a lot more profitable, there were some challenges that the company started to face. People were initially averse to the idea of paying for model training, but Brown insisted that it was the best way to attract more designers and get better brands onboard. The agency paid close attention to the kind of models that they hired because southern brands and designers would only ask for southern models, and models that fit their specific criteria. The southern fashion industry didn’t move at the same pace as the international fashion scene, and working around this might have been one of the most significant hurdles for the agency.
According to Market Wired, today, Brown Modelling Agency has risen to being one of the top agencies in the state of Texas. The models hired here have gone on to work with big brands and have walked on some of the most significant stages in the state.